Today I'm going to make a quick comparison of the earliest and the most recent Pretty Cure dolls, Cure White and Cure Milky. Both were made by Bandai, but there is almost a 15-year difference between them.

Of all the newer Precure Style dolls I chose Milky because her design seems to be a hit. She might even become a sought-after doll in the future as she sells fast, but who knows? However, it's easy to notice that her quality is lower than that of White, and the pattern on her dress is printed - that's what Mattel does now with cheaper Barbie dolls. Apart from that, Milky sports some nice details, with a special mention of "antennae" which make her resemble the rare PallaPalla doll. 

The bodies are different. I didn't follow the Precure Style evolution and I can't say when it was changed, but Milky is a little taller and her knees seem to bend better. 

Milky's face has no mouth. Well, it has, but it's painted on a smooth surface, which makes her look slightly disturbing. 

My verdict is that Milky is a cheaper doll, but the character design is definitely her advantage.